For technology companies

MSP and technology marketing that makes a technical product easy to buy.

For IT and managed services, cybersecurity, software, smart home and integration companies. We turn what your team knows into ads, landing pages and creative built to bring the right buyers to a booked call.

Or call (561) 468-3885. Answered right away by our AI front desk.

Example searches, not keyword data.

An interview set with softbox lights, a camera on a tripod and a guest seated in front of warehouse shelving
Interview shoot on a warehouse set
Blake filming with a shoulder rig on a rooftop terrace in Miami while two people talk
Rooftop video shoot, Miami
From real shoots by Blake Hickey. Clients and talent are not named.

The problem

Your buyer searches for the problem, not the product.

Most buyers don't know your product's name yet. They type what's going wrong. We build your ads and website pages around those searches.

  • email keeps going down at the officeManaged IT
  • cyber insurance requirements for small businessCybersecurity
  • software to replace our spreadsheetsSoftware
  • wifi dead zones in the warehouseIntegration
  • whole home audio installer near meSmart home
Example searches, not keyword data. The ad and your website meet the buyer at the problem.

What we do

One plan from the first click to the booked demo.

The usual choices are hiring a marketer, signing with a bigger agency or keeping it in house. Here, one plan covers ads, landing pages, creative and follow-up, led by our founder from plan to report.

Google and Meta ads

Search ads built around what your buyers type. Facebook and Instagram ads that reach the people who fit.

Learn more about Google and Meta ads ›

Website landing pages and ad creative

Landing pages on your website and the full creative mix: single image ads, graphics, illustrations, infographics and video. Photo and video are shot in house on Sony cameras.

Learn more about website landing pages and ad creative ›

Lead follow-up

Forms routed to your CRM and a fast first reply your team approves, by text or email, whichever the lead chose on your form.

Learn more about lead follow-up ›

A monthly report

Leads, cost per lead, booked calls and what we change next. Five minutes to read.

See the monthly plan and what the report covers ›

Who we help

Built for technical products.

IT and managed services

Your pages show what’s covered, how support works and how a new client gets started.

Cybersecurity

We explain the risk calmly and give the buyer one clear next step.

Software

Buyers can watch the product work before they ever book a demo.

Smart home and integration

We show finished installs and make the consultation easy to book.

Blake standing at his desk in front of two monitors showing campaign reports

Who leads it

Founder Blake Hickey leads every account.

We sit down with your technical team and turn what the product does into something a buyer can follow. Most of the work is translation: taking the language your engineers use and matching it to the problem your buyer is typing into Google.

Blake has been great with google ads accounts. He has great in -depth knowledge only few would have. He know all the ins and out of different bidding strategies, how to allocate the budget…
Ashutosh Punj, former Google Ads specialist. LinkedIn recommendation, 2023.
Read more from people Blake has worked with ›
  • $5M+1In ad spend directed across our founder's past roles
  • $8.502Average cost per lead across 1,000+ leads, Premium Digital
  • 500+Freelance projects since 2006, the year our founder started in marketing

Free

See your company the way a buyer does.

We search for what you sell, fill out your form and call your main line like a real prospect. You get a short screen-recorded video, notes from the call and the three changes we'd make first.

No login or ad account access needed.

Illustrative layout. Not a client result.3

Pricing

Prices you can see before the call.

Your exact price is in writing before any work starts. Ad spend is never part of the fee.4

Consulting

“We'll do the work. We want a guide.”

$150

an hour, or $1,500 for 10 hours

  • Format: Phone or Zoom sessions
  • Notes: After sessions, when they help
  • Keep: Templates and resources

Monthly

“I want it handled, and a report I can read.”

$1,500

a month and up, month to month or a 6, 12 or 36-month term

  • Ads: Google and Meta, managed
  • Follow-up: Leads and website updates
  • Reporting: A monthly report

Setup

“Set it up right once. We'll take it from there.”

$350

and up, one time, quoted in writing

  • Ads: Google and Meta accounts and tracking
  • Social: Profiles, banners and bios
  • Brand: Branding and messaging that match

FAQ

Straight answers.

Blake framing a product shot with a camera on a tripod inside a light tent
Product photo shoot in a light tent
Where do managed IT companies get leads?

Common sources include referrals, the company’s own website and Google Business Profile, and people searching for the problem they have, such as email going down or a cyber insurance requirement. Search ads and landing pages built around those problem searches, a fast reply to every form and call, and a Google Business Profile that is kept current help a managed IT company show up when a buyer is looking.

What kinds of technology companies do you work with?

IT and managed services, cybersecurity, software, smart home and integration companies, from local providers to companies that sell nationally.

Our sales cycle is long. Does paid search still make sense?

It can, when the ads are aimed at a problem the buyer has today and the follow-up keeps the conversation going. We set up the ads, website pages and follow-up together. If we don't think it fits your budget or market, we'll tell you on the call.

Do you promise a number of leads or demos?

No. We can't guarantee leads, demos or rankings. Results depend on your market, budget, sales process and things outside any agency's control. What we commit to is the work, the timeline and a clear monthly report.

What access do you need, and who owns the accounts?

You keep ownership of your ad accounts, your website and your CRM. You add us as a user from inside each account, so no passwords are shared, and you can remove that access at any time. Instagram can be the exception; there, we use the safest access the platform allows. Running your ads doesn't require access to your internal systems.

Let's talk about your pipeline.

A free 15-minute call by phone or Zoom. You'll leave with the next two or three moves, and a written proposal if we're a fit.

  1. Pick a time

    The calendar is on the contact page. Choose a slot and you're booked.

  2. Talk for 15 minutes

    By phone or Zoom. Ask about your ads, your website or follow-up.

  3. Get it in writing

    If we're a fit, a written proposal with your exact price before any work starts.

  1. $5M+ in ad spend directed across Blake Hickey's past roles. Figures come from Blake's past roles and don't promise future results.
  2. 1,000+ leads at an $8.50 average cost per lead for Premium Digital, a smart home and audio-video integration company, 2019 to 2023. Past results from a specific role, not a promise of future results.
  3. Sample graphics on this page are illustrative layouts with example numbers and timestamps. They are not client results.
  4. Starting prices. Your exact price is in writing before any work starts. Ad spend is paid directly to Google or Meta and isn't included in any price.